Match List I correctly with List II and select your answer using the codes givenbelow :
List I | List II |
a) Market segmentation | 1. Promotion |
b) Probability sample | 2. Heuristics |
c) Marketing mix | 3. Stratified |
d) Consumer decision | 4. Positioning |
Codes :
Match List I correctly with List II and select your answer using the codes given below
List I | List II |
a) Social action theory | 1. Ajzen and fishbein |
b) Conflict theory | 2. Perceived susceplibility |
c) Theory of reasoned action | 3. Action states |
d) Health belief model | 4. Hypervigilance and vigilance. |