Customer Retention can be ensured by-

A very large market segment or wide collection of smaller segments is called-

Electrical goods such as TVs, videos, stereo systems etc, used for home entertainment,are known as-

An audio or video advertising announcement, usually presented on television,radio or in a movie theatre, is called-

A company's ability to perform in one or more ways that competitors cannot or will not match is known as its-

Good customer service is an extended arm of-

The collective perceptions and impressions people have formed about an organisation,its products and/or its services, is known as its-

KYC means

'Prospect' means

A 'Call' means-

Mass communication with customers or potential customers, usually through paid public media, is known as-

The segmentation of markets based on the gender of the customer is a type of-

The concept of selling is different from marketing and aims at profit maximisation through

Using a customer's buying history to select them for related offers is known as-

Delivery Channels means-

The target group for Home Loans is-

The best, important and central activity of a business is known as its-

Buyer resistance in a sales deal can be overcome by means of-

Which of the following may be classified as FMCG?

EMI is a marketing tool if-

Home Loans can be best canvassed among -

The target group for SME loans is -

One of the following is not included in the 7 P’s of Marketing. Find the same

A successful “Blue Ocean Strategy” requires -

One of the following is not involved in the Growth Strategies of a Company -

CRM (Customer Relationship Management) is

 Personal Loans can be canvassed among 

Innovation in marketing is same as

 Market-driven strategies include

Service Marketing is the same as