Major oil producers carry on an oil exploration, oil drilling, oil refining, chemical manufacture and service-station operation, when an organization does all of these seperate tasks distribution channel they can be said to have achieved what is called ............

 All of the following are considered to be broad market-follower strategies EXCEPT……

Which of the following is not a characteristic important in influencing an innovator’s rate of adoption

……….is not a stage of product life cycle in marketing.

The process of dividing a market into distinct groups of buyers who have different needs, characteristics or behaviours and who might require separate products or marketing programs is called……….

A tangible product that the consumer feels comfortable purchasing without gathering additional information and then actually buys with minimum of effort is termed a(n):